Privacy Policy

Last Updated: August 3, 2026

This Privacy Document explains how Yuan Lai Yuan ("we," "us," or "our") collects, processes, and secures your personal data when you interact with our mobile application, Endless Quest: Quiet Hill, via Google Play. Our primary goal in handling your information is to provide you with high-quality gaming features and a seamless user experience.

1. How We Collect Your Personal Information

We acquire, use, and maintain your personal data through various methods, strictly prioritizing the security of your information. The categories below detail the exact data points we capture and our collection processes.

1.1 Data Collected Automatically

When you open or play Endless Quest: Quiet Hill, we may log the following categories of user information:

Server Logs: Your IP address, connection timestamps, and hardware classification.

Device Specifications: Information regarding your device's manufacturer, specific model, operating system (Android/Google OS), system language, and local time zone.

Distinct Device IDs: Network identifiers linked to your gaming hardware, including the Google Advertising ID (GAID), Android Device ID, Google Play Games profile ID, and your Google account tag.

In-Game Activity: Your progress, top scores, earned achievements, and history of multiplayer interactions.

Purchase & Consumption History: Logs of bought items, virtual currency acquisition, customized game configurations, and overall transaction records.

1.2 Data from Third-Party Platforms

If you elect to log in using an external network, such as Google Play Games Services, we will pull relevant information (e.g., your username and public profile) based on their specific authorization rules. This process only occurs if you have previously agreed to that third party's data-sharing policies.

To understand how these external platforms manage your data, please review their privacy frameworks:

Google Play Games / Google Services: https://policies.google.com/privacy

By using a third-party service to log into our game, you acknowledge that:

Your use of the game respects the current terms and conditions of that third-party provider.

You meet the minimum age requirements enforced by the third-party platform under your local laws.

2. Purposes of Data Utilization

We process your personal information for the following reasons, ensuring that every data type is supported by a valid legal justification:

Delivering and Maintaining Services: To process transactions, answer your questions, facilitate communication, operate core game mechanics, personalize your gameplay, and send technical or security notices.

Legal Basis: This is justified under Article 6(1)(b) of the General Data Protection Regulation (GDPR) (contractual necessity), as it is required to fulfill our user agreement and keep the game functioning properly.

Improvement and Marketing: To send promotional materials about Yuan Lai Yuan or partners based on your preferences, save your custom settings, analyze game performance, develop new content, and improve customer support.

Legal Basis: This falls under Article 6(1)(f) of the GDPR (legitimate interests). We use this data to fulfill our legitimate interest in providing engaging gameplay and upgrading our operational standards.

Personalized Advertisements: To deliver tailored advertisements and marketing campaigns to players who have agreed to share their device IDs with our advertising partners.

Legal Basis: This is also justified under Article 6(1)(f) of the GDPR, serving our legitimate interest in providing targeted ads and improving our business offerings.

3. Data Retention Policy

Your personal data is retained only for the timeframe necessary to provide our gaming services, meet legal obligations, and protect our legal rights. We may hold specific data in our archives for a legally permissible period to resolve disputes, enforce agreements, manage backend systems, or comply with statutory rules.

Furthermore, Usage Data is kept for internal analysis. This information is generally stored for brief periods unless it is required to improve system security, enhance game features, or if the law dictates a longer retention period.

4. Sharing Your Information

In accordance with GDPR Articles 6(1)(b), 6(1)(c), and 6(1)(f), we may share your collected data with external entities under these specific circumstances:

Partner Organizations: For collaborative services, asset transfers, legal compliance, or other projects where you have given explicit consent.

Legal and Regulatory Bodies: If we suspect a policy breach, or if disclosure is legally required to protect the safety, intellectual property, or rights of Yuan Lai Yuan and the general public.

Other Users: When you participate in multiplayer modes, post in public forums, or rank on global leaderboards.

4.1 Advertising Networks

If you have given consent under Article 6(1) of the GDPR, we will share your device IDs with advertising partners to provide a personalized ad experience. Our current and potential advertising partners include:

Applovin Corporation: https://www.applovin.com/privacy/

AdColony: https://yandex.com/legal/international_ads_privacy_policy

Amazon Publisher Services: https://www.amazon.com/privacyprefs

Meta (Facebook, Inc.): https://www.facebook.com/about/privacy/

Google LLC: https://policies.google.com/privacy

Google Admob: https://support.google.com/admob/

Unity Technologies: https://unity3d.com/legal/privacy-policy

IronSource: http://www.ironsrc.com/wp-content/uploads/2019/03/ironSource-Privacy-Policy.pdf

Vungle, Inc.: https://vungle.com/privacy/

Fyber: https://www.fyber.com/privacy-policy/

InMobi: https://www.inmobi.com/privacy-policy/

Note: This Privacy Notice does not cover the data practices of these external companies. We highly recommend reviewing their privacy policies if you have any concerns.

4.2 Analytics and Backend Processors

To maintain our technical infrastructure, we work with specialized third-party data processors, including hosting providers and analytics tools:

Firebase (Google LLC): https://firebase.google.com/support/privacy

Adjust: https://www.adjust.com/terms/privacy-policy/

5. Children's Privacy

Endless Quest: Quiet Hill is not intended for, nor marketed to, individuals under 13 years of age. We do not purposely collect identifiable information from children under this limit. If we find that we have accidentally collected such data, it will be immediately deleted from our systems. If you are a parent or guardian and realize your child has provided us with personal information, please contact us immediately to rectify the situation.

6. Security Measures

We deeply value your trust and use commercially reasonable security protocols to safeguard your personal information. However, it is vital to acknowledge that no method of data transmission over the internet or electronic storage is entirely secure. Therefore, we cannot guarantee the absolute safety of your data.

7. Push Notifications

With your explicit permission, we may send game notifications, important updates, and promotional content directly to your Android/Google device. You can opt out of these alerts at any time by adjusting the notification settings on your device.

8. Your Privacy Rights

8.1 Rights for Users in the European Economic Area (EEA)

We strive to handle your privacy requests efficiently, aiming to respond within one month. For highly complex requests, we may extend this window by up to three months (as allowed by GDPR Article 12), and we will inform you of the delay and the reasons behind it.

Right of Access: Under GDPR Article 15, you can ask for details regarding the personal data we store, including processing purposes, data types, recipients, and retention periods. You can also request a digital copy of your data, provided it does not infringe on trade secrets.

Right to Object: Under GDPR Article 21, you can object to data processing based on "legitimate interests" (Article 6(1)(f)). We will stop processing unless we have compelling legal reasons that override your rights. You also have an absolute right to stop processing for direct marketing.

Right to Rectification: Under GDPR Article 16, you can request corrections to any inaccurate or incomplete personal data we hold.

Right to Restriction: Under GDPR Article 18, you can ask us to pause the processing of your data under specific circumstances. During this restriction, data is only processed with your consent, for legal claims, or for significant public interest.

Right to Withdraw Consent: Under GDPR Article 7, you can withdraw your consent for data processing at any time. This will stop future processing but will not affect the legality of processing that occurred before your withdrawal.

Right to Data Portability: Under GDPR Article 20, you have the right to receive your data in a structured, commonly used machine-readable format and to transfer it to another controller without interference.

8.2 Rights for California Consumers

Response Timeframe: We aim to process verifiable requests within 45 days. If we require more time (up to 90 days), we will provide written notice explaining the delay.

Scope of Disclosure: Data requests will cover the 12-month period prior to your inquiry. Data will be provided in a readily usable format to allow for easy transfer.

Right to Opt-Out: Under the California Consumer Privacy Act (CCPA), you can demand that businesses stop selling your personal data to third parties.

Right to Know: You have the right to know the categories of personal data we collect and our reasons for doing so, which are outlined in this annually updated Privacy Notice.

Right to Access Records: You can request a breakdown of the specific personal data we have collected about you over the past 12 months, including sources, purposes, and third-party sharing. This can be requested for free twice a year.

Right to Deletion: You can request the permanent deletion of personal data collected in the past 12 months. Certain exceptions apply, such as data needed for maintaining services, debugging, protecting free speech, or complying with the law.

9. Account and Data Deletion

When it is no longer strictly required for us to keep your personal data, you have the right to request its secure deletion. To submit a formal data erasure request, please contact us using the email address below.

10. Contact Us

If you have any questions, disputes, or requests regarding this Privacy Notice, please contact us at:

Contact Email: [email protected]